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San Francisco, CA 94117

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Offered at both USF’s San Francisco Downtown and Orange County campuses, the Sport Management Master’s program is a leading graduate program educating future sport management professionals for 30 years.

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                                            Legacy. Location. Leadership


Educating industry professionals since 1991, USF has established itself as one of the leading Sport Management Master's programs in the world. Our locations in San Francisco and Orange County give you broad access to opportunity, and our long track record gives you an inside advantage.


Join USF and take the fast track to the career you’ve always wanted:

  • Earn a master’s degree in 23 months with classes one evening a week
  • Get hands-on training from industry-experienced faculty and guest speakers
  • Over 1,000 hours of internship experience with teams, universities, and agencies all over the world
  • Tap a network of 2,500 alumni who are leaders in the industry — and mentors to you 


Start your Sport Management application today by clicking  here .

Master's in Sport Management - Hybrid

USF’s Sport Management Master’s program serves the needs and schedules of today’s busy  students. The curriculum consists of 36 units and classes meet one evening per week from 6:00  p.m. to 10:00 p.m., allowing students to complete their master’s degree in just 23 months.



  • SM 601 - Managing Sport in Dynamic Env
  • SM 602 - Leader/Critical Thinking in SM
  • SM 603 - Sport Law
  • SM 604 - Sport Economics & Finance
  • SM 605 - Quantitative Analysis in Sport
  • SM 606 - Strat Mgmt/Human Resources in Sport
  • SM 607 - Accounting/Budgeting in Sport
  • SM 608 - Internship in Sport Mgmt
  • SM 610 - Business Dvlpt/Sales in Sport
  • SM 612 - Sport Marketing



  • SM 614 - Master’s Project
  • SM 630 - Global Sport Management Immersion Week in South Africa
  • SM 631 - Entrepreneurial Brand Building
  • SM 632 - Sponsorship Activation
  • SM 633 - Social Media in Sports
  • SM 634 - Strategic Communications
  • SM 635 - Sport, Society, and Culture
  • SM 636 - Marketing a Professional Team
  • SM 637 - Event Management & Marketing

Ashley Sloper
Associate Director


For detailed info visit our website

Brent von Forstmeyer
Director of Administration
(415) 422-2578


For detailed info visit our website

Daniel Rascher
Director of Academic Programs/Professor
(415) 422-5637


For detailed info visit our website

Kassidy Kozai (Student | Class of 2016, )

The Sport Management program has opened my mind beyond anything I imagined. The most valuable lesson I have learned, and practice, is the power of networking. By utilizing skills and tools provided by professors, I embrace every opportunity with confidence and strong business insight--and have made invaluable connections.

Darrell Stewart (Student | Class of 2016, )

After living in Brazil for several years I started the graduate program in Southern California. Midway through the first year I was offered a full-time job in San Francisco. Because the same curriculum is offered in both locations, I was able to transfer without trouble. It's great to have such a strong support system to accommodate students at both campuses!

Maurita Toler (Student | Class of 2016, )

I moved across the country from Boston to join USF's program in Southern California. The initial nervousness and feeling of being far away from home quickly disappeared as faculty, staff and awesome classmates became my second family. Countless opportunities to network and gain industry experience has made it all worthwhile.

Name Title Employer Class
Brian Hampton Director of Football Administration San Francisco 49ers
Jennifer Hansen Director, Social Responsibility Major League Soccer
Peter Aiello Account Director Lagardere Plus
Jason Green Vice President, Ticket Sales & Service Los Angeles Clippers
Jesse Hooper Director, Studio Partnerships Electronic Arts (EA)
Tara August Vice President, Talent Relations & Special Projects Turner Sports
Clara Ho Director of Baseball Personnel San Francisco Giants
Will Exline Partner Manager, Sports Partnerships Twitter
Nathan Bautista Senior Manager, Stadium Operations Los Angeles Angels of Anaheim
Darren Feeney Manager, Public Relations & Communication San Diego Padres
Chris Lee Vice President, Sponsorships US Bank
DeSha Runnels Senior Manager, Audio & Integrated Sales AT&T Entertainment Group
Doug Carnahan Vice President, Corporate Sponsorships Chicago Bears
Casey Leppanen Director of Marketing San Jose Sharks
Tina Marie Sturdivant Senior Manager, Experiential Marketing Bleacher Report
Rocky Harris Chief Executive Officer USA Triathlon
Chris Stolte Senior Manager, Production FOX Sports
Donna Lupton Director, Partnership Services Los Angeles Chargers
Cassie Zebisch Director, Communications AEG
Tim Rice Senior Associate Athletic Director San Diego State University
Shana Daum Vice President of Public Affairs San Francisco Giants
Greg Ivry Senior Director, Business Development Draft Kings
Sara Gotfredson Vice President, West Coast Multimedia Sales ESPN
Hosei Maruyama Director, Facility Operations St. Louis Cardinals
Dustin Rocke Vice President Pac-12 Networks
Joe Mulford Senior Associate Athletic Director University of California, Berkeley
Matt Andrus Controller Oakland Raiders

Daniel Rascher / Professor and Director of Academic Programs, Sport Management Program