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901 W. New York Street
Indianapolis, IN 46202

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IUPUI is the place to be to get the experience you need as a student to launch your career in the sport industry. Between 2019 and 2022, Indianapolis will host the Final Four, NBA All Star Game, College Football Playoff, Indy 500, Big Ten football and basketball championships, LPGA Indy Women in Tech Championship, NCAA Swimming and Diving championships, U.S. Olympic Team trials, and the largest Mini-Marathon and the 15th largest marathon in the country.

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Indianapolis offers many unique engagement opportunities for students given its history with auto racing, amateur sports (often referred to as the "amateur sports capital of the world"), and more recently professional sports.

IUPUI is centrally located in downtown Indianapolis, home to the National Collegiate Athletic Association; National Federation of High Schools; USA Gymnastics, Diving, Football, and Track; the Indianapolis Motor Speedway; several motor sports franchises, and six professional sports teams.  Annually, Indianapolis plays host to the Indianapolis 500, the National Football League Combine, the Indianapolis Mini Marathon, and the Big Ten basketball and football championships. Indianapolis has also hosted multiple NCAA Division I Men’s and Women’s Final Fours, and hosted the NFL’s Super Bowl in 2012. Indianapolis will host the 2021 Final Four and NBA All Star Game, and the 2022 College Football Championship game. Beyond Indianapolis, there are 16 major professional sports franchises within 300 miles, and numerous racetracks, colleges, and facilities.

IUPUI's location in downtown Indianapolis allows it to maximize the opportunities to apply what they have learned to the real world.  Many of the Sports Management courses require some form of experiential learning project.  For example, in the Sports Marketing class students have developed sponsorship activation programs around a local event.  Students in the Sport Sales class sell season ticket packages for the Indianapolis Indians and Indy Fuel. The capstone consulting class uses human-centered design to solve real world problems for an industry partner. Past partners include Lucas Oil Raceway, Grand Park, and Incrediplex. 

To see a complete listing of where IUPUI students have succeeded in the sports industry, check out this link:

Bachelor's in Sports Management - Campus

The Bachelor's in Sports Management offers students a blend of off-campus field experiences, hands-on learning opportunities in the classroom, and a business background through the completion of either a minor or certificate from the Kelley School of Business. Students will have the opportunity to organize and execute events, sell tickets for sport organizations, solve real world problems in the role of a consultant, and complete a comprehensive internship with a sport organization. Students will have the opportunity to engage in a variety of extracurricular activities in the student-led undergraduate club, IUPUI athletic department, and other field experiences with the numerous sport organizations in the local area.

Sports Analytics (4+1 BS/MS) - Campus

The School of Physical Education and Tourism Management and the School of Informatics and Computing have teamed up to offer an MS and BS/MS in Sports Analytics. The Master of Science in Informatics with a specialization in Sports Analytics provides core competencies in data analysis, data management and infrastructure, client–server application development, and ethical and professional management of informatics projects as well as additional competencies in sports sales and marketing, the management of massive, high-throughput data stores, cloud computing, and the data lifecycle. 

Sports organizations are increasingly seeking employees able to turn data about their customers and teams into revenue generating strategies. This degree offers the necessary combination of skills in sports sales, marketing, and analytics. 

Events Management Certificate - Hybrid

The events management certificate’s coursework enables students to select from an array of different and interesting segments of the event planning field. In addition to planning meetings, interested students may prepare for careers in special events including weddings, conferences, and festivals

Students are also exposed to elements of sporting event management. For those with a specific interest in sales, there are opportunities in convention and meeting sales. The coursework goes beyond basic meeting planning. Students find themselves involved with meeting planning on a nonprofit and international level.

Opportunities are not limited to working for a specific event planning company. There are companies representing many industries who seek those with expertise in planning their diverse corporate events.

Sports Tourism Certificate - Hybrid

The sports tourism development option is an innovative program that blends the study of sport and tourism. This program offers remarkable insight into the growing world of sports tourism, and is set in the context of the increasingly international nature of sport participation and sport spectators.

Dr. David Pierce
Associate Professor
(317) 278-1645


Geoffre Sherman
Director of Engagement and Project Manager


For detailed info visit our website

Mike Karnuta (Sr. VP, Business Development, Indiana Sports Corporation)

“Indianapolis is known nationally as one of the best host cities for major sporting events. With frequency, IUPUI students through their volunteerism and commitment, have helped Indiana Sports Corp successfully host some of the biggest and best sporting events in the world. Because of Indianapolis’ current sports event pipeline, the opportunities for students to connect, serve and gain valuable experience as a volunteer, is not just compelling, but endless! The future has never been brighter and the smart students will take advantage of what is within their grasp.”

Name Title Employer Class
Anthony Treash College Analyst & Talent Pro Football Focus 2019
Grant Weigel Corporate Partnership Operations Coordinator Pacers Sports & Entertainment 2019
Jacob Hockemeyer Social Media & Operations Coordinator Pastime Tournaments, LLC 2019
Brendan Bystry Logistics Coordinator and Office Administrator Pastime Tournaments, LLC 2019
Joe Zander Warehouse Assistant Legends 2019
Lexie Williams Assistant Director Strive 365 2019
Josh White Second Assistant Golf Professional St. Andrews Golf Club 2019
Cole Walker Operations Assistant Grand Park 2019
Michael Tocco Operations Assistant Grand Park Sports Campus 2019
Sam Thomas Graduate Assistant Men's Soccer Coach Anderson University 2019
Corey Sullivan Administrative Assistant D1 Training; The Factory Indianapolis 2019
Taylor Stiver Sports Photography Coordinator Blosser's Photo Design Center 2019
Dean Sexton Account Executive Learfield IMG College Ticket Solutions - Indy Eleven 2019
Patrick Rehling Operations Manager Big Sky Resorts 2019
Carly Piccione Events Operations Indiana Sports Corp 2019
Ian Park Project Manager Pistol Lake 2019
Natalie Nolting Assistant Cross Country & Track Coach Franklin Township Middle School East 2019
Abdulrahim Mustafa Assistant Coach Zionsville Youth Soccer Association 2019
Brandon Mendel Graduate Assistant Baylor University - GA for Maclean Stadium 2019
Graden Malott Stagehand & Guest Services Live Nation Entertainment 2019
Ariel Lowinsky Assistant Facility Operations Manager Life Time Fitness 2019
Benjamin Levart Digital Marketing Indianapolis Motor Speedway 2019
Nic Lash Group Sales Account Executive Detroit Tigers 2019
Hassan Ipesa-Balogun Operations Team Member Pacers Sports & Entertainment 2019
Jake Hutchinson Sports Legends Experience Children's Museum Sports Legends 2019
Nick Holliday Region Director Fellowship of Christian Athletes 2019
Michael Hoffman Ticket Sales Representative Memphis Grizzlies 2019
Hunter Heaton Sales And Service Consultant The University of Akron 2019
Collin Gray National Team Service and Experience USA Football 2019
Eduardo Fajardo Account Executive Indy Eleven 2019
Ashley Eggert Guest Services Live Nation 2019
Emily Egbers Fundraising and Operations Coordinator Cincinnati Reds 2019
Corbin Clark Operations Staff Brookshire Golf Club 2019
Cole Bailey Registration, Ticketing & Customer Service Coordinator 500 Festival 2019
Evan Alderson Ticket Sales Representative Learfield IMG College Ticket Solutions 2019
Corey Workman Consumer Sales Indiana Fever 2018
Brendan Wright Inside Sales Carolina Hurricanes 2018
Taylor Wilson National Events Intern USA Diving 2018
Shay Wallach Asst. Director Office of Inclusion NCAA 2018
Logan Waddle Facilities Administrative Coordinator IMS 2018
Kyle Theil Account Executive Vivid Seats 2018
Heidi Steinert Marketing and Communications Valhalla Golf Club 2018
Dakota Smith Program Coordinator Maingate 2018
Brandon Seitz Equipment Indianapolis Colts 2018
Alec Parsley Sports Program Coordinator Irsay Family YMCA 2018
Tanner Love Operations Manager Incrediplex 2018
Emma Littrell Group Housing Coordinator Pasttime Tournaments 2018
Tyler Kays Visitor Services Children's Museum 2018
Elizabeth Guarneri Events Coordinator USA Track and Field 2018
Alison Emswiller Community Development Beyond Monumental 2018
Cory Cox Ticket Operations Coordinator Indianapolis Motor Speedway 2018
Conner Collier Account Specialist Adidas Group 2018
Logan Clevenger Area Manager Jump Start Sports 2018
Trey Brown Communications and Sponsorship Coordinator IHSAA 2018
McKenzie Brown Community Engagement Manager Columbia Fireflies 2018
Dylan Bilbe Executive Director Geist Half Marathon 2018
Haley Wessel Merchandise Pacers 2017
Landon Stover Sales Associate Gander Mountain 2017
Grant Sinn Assistant Men's Basketball Coach Lake Region State College 2017
Cody Rose General Manager 10th St. Sports Complex 2017
Taylor Ringen Account Executive Indiana Fever 2017
Desmond Rias Assistant Manager Foot Locker 2017
Kellsey Reeves Client Services Manager SiteSearch 2017
Jessica Paul Membership Specialist YMCA of Greater Indianapolis 2017
Zach Morgan Customer Success Executive Upper Hand 2017
Erika Miller Registration, Ticketing, and Customer Service Coordinator 500 Festival 2017
Taylor Meadows Associate, Client Services rEvolution 2017
Alexis Mapes Sals Associate OrangeTheory Fitness 2017
Raven Lewis Suite Attendant Centerplate 2017
Jack Hall Tech Official Feld Entertainment, Monster Jam 2017
Nathan Fulton Disney Disney 2017
Kyle Eby Head Coach USF Real 2017
Parker Devanney Asst. Store Manager Under Armour 2017
Andre Cooley Campus Missionary Athletes in Action 2017
Sydney Carlson T&T Program Manager USA Gymnastics 2017
Henry Burks Operations Manager Incrediplex 2017
Loren Gading Director of Merchandising Indy Fuel 2016
Braden Gasper Owner Heartland Real Estate, LLC 2016
Alex Kelly Director of Championships Big Sky Conference 2016
Jon Krise Sales Executive Home Advisor 2016
Darren Stillson Assistant Foundation Director IHSAA 2016
Austin Pontius Event Operations Coordinator Indianpolis Motor Speedway 2016
Spencer Koch Assistant Basketball Coach Lincoln Trail College 2016
Erik Herald Store Manager Lids, Inc 2016
Emmy Gray Social Media Coordinator Gateway Motorsports Park 2016
Cameron Farley Ticket Operations Indy Eleven 2016
Jamie Collier Sales Associate Dick's Sporting Goods 2016
Steve Bunton Operations Manager Incrediplex 2016
Ed Berman Recreation Leader City of Clearwater 2016
Andrew Dryborough Account Executive WRTV 6 2015
Michael Armstrong Mortgage Loan Originator 2015
Chris Rust Sales Rep Republic National Distributing Company 2015
Zeke Parker Assistant Golf Professional Brickyard Golf Club 2015
Danielle Benefiel Eligibility Certification NCAA Eligibility Center 2015
Jake Friedman Client Retention Specialist Indy Fuel 2015
Nick Garcia Vice President of Operations Indiana Elite North vs. South 2015
Justin Keeler Inside Sales Rep Gannett Digital Marketing Services 2015
C.J. Mantel Results Manager Anytime Fitness 2015
Nevena Markovic Assistant Coach Illinois Rockets 2015
Staurt Tollison Team Account Specialist Adidas Group 2015
Jessi Stas Facility Administration Grand Park 2015
Patrick Darlington Social Media Coordinator USA Football 2015
Christina Ferguson Sales and Service Consultant Indiana Fever 2014
Brittany Blue Exclusive Senior Vacation Specialist Bluegreen Vacations 2014
Sam Geier NCAA Sales Representative Adidas Group 2014
PJ Hubert Assistant Director of AMA NCAA 2014
Morgan Manion Owner Sculpt Fitness, LLC 2014
Brandon Marvel Customer Service Representative Callaway Golf 2014
Rob Ollikainen Manager of Tickets and Fan Development Butler University 2014
John Van Dyke Director of Publisher Development Admiral 2014
Jared Risk Liability Claims Rep GEICO 2014
Steven Snyder Pro Shop Attendant Golf Club of Indiana 2014
Yared Tewelde Logistics Account Executive Total Quality Logistics 2014
Nick Deitering Parks Program Coordinator City of Kent 2014
Stephanie Bigelow Head Coach Anytime Fitness 2013
Leigh Ann Shoulders Premium Sales Florida Panthers 2013
Jordan Brasseuer Sports Apparel Buyer Fanatics, inc 2013
Michael Clevenger Head Football Coach Shelbyville 2013
Tyler Keever Assistant Soccer Coach Depauw University 2013
Cody Marsee Event Driver, Logistics Associate Maingate 2013
Kate Vandosol Marketing Specialist Indiana USSSA Fast Pitch 2013
Frank Bestich Football Operations Detroit Lions 2013
Dustin Campbell Account Manager, Premium Sales Miami Dolphins 2012
Kyle Ferguson Operator Eli Lilly 2012
Frank Bestich Football Operations Detroit Lions 2012
Noelle Cook Sales Development Rep Lessonly 2012
Chase Foster Workday Consultant Appirio 2012
Travis Smith Compliance and Eligibility University of Indianapolis 2012
Ryan Broadstreet Assistant Dean and Athletic Director Paramount School of Excellence 2012
Galen Cassady General Manager Michael's Uptown Cafe 2012
Heather Cross Aquatics Coordinator YMCA of the Suncoast 2012
Jaob Henderson Account Executive Get Real Sports 2012
Marco Knudsen E-Commerce Specialist LIDS 2012
Todd Lemere Claim Representitive Travelers Insurance 2012
Brent Miller National Tournament Director Pasttime Tournamanets 2012
Jeremy Tidd Marketing Coordinator Scorpion Associates, Inc 2012
Larry Jinkins Instructor North Central University 2012
Janel Chittum Associate Director for Development Ohio University Athletics 2011
Erica Bernadas Corporate Partnerships New Orleans Saints 2011
Garrett Rosh Ticket Sales Executive Indianapolis Indians 2011
Taryn Peck Licensing Associate ASCAP 2011
Jessica Phelps Administrative Assistant Indiana Sports Corp 2011
Michael Cioroianu Assistant Director of Executive Affairs NCAA 2010
Anthony Eslamirad Sports Director Boys and Girls Club of Noblesville 2010
Craig Garvin Administrative Assistant IHSAA 2010
Nicholas Zumbrun Coordinator of Campus Partnerships NIRSA 2010
Justin Brattain Team Lead Finish Line Distribution Center 2010
Jesse Cacey Manager Shoup's Country Foods 2009
Kelsey Schlarb Annual Giving Coordinator The Orchard School 2009
Kim Fox Digital Coordinator MainGate 2009
Cayleigh Kinnestt NCAA Team Supervisor Adidas Group 2009
Eric Hagar Fitness Specialist Maryland Farms YMCA 2008
Nate Godsey Owner Ticketopoly 2008
Adam Goodman Account Executive Just Marketing International 2007
Nathan Lazzell Member Service Supervisor YMCA of Greater Indianapolis 2007
Megan Steurenberg Senior Premium Services Executive Cincinnati Reds 2007
Duane Haring Director of Ticket Sales Cincinnati Bengals 2006
Kean Barclay Head Men's Soccer Coach East Central College 2006
Duane Haring Director of Ticket Sales Cincinnati Bengals 2006
Curt Holtz Salesforce Administrator and Force Developer US Football 2006
George Davis Champs Lifeskills Coordinator IUPUI Athletics 2005
Justin Becht Director of Indiana Futsal Indiana Soccer Association
Erik Herald Sales San Diego Padres