Sports Management Degrees
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Location
96 Falmouth St.
Portland, ME 04104-9300

Programs
Campus

Email
heidi.m.parker@maine.edu



Turn your passion into your profession with an AACSB accredited Sport Management Business Degree from the University of Southern Maine! Expert faculty, industry connections, experiential opportunities all in sport-rich Portland, ME, home to teams from the MiLB, NBA D-League, and AHL; US Olympic Biathlon; Octagon; Shamrock Sports & Entertainment; GiddyUp Productions; Tri-Maine, and the USM Sport Management owned Into the Mud Challenge-operated completely by USM Sport Management students!

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Top Five Reasons for Joining Sport Management at the University of Southern Maine (USM)

  • USM students are well prepared for careers in the sports industry with recent graduates being hired by organizations such as the Boston Red Sox, New England Patriots, MLS FC Dallas, Shamrock Sports and Entertainment and the U.S. Ultimate Players Association.
  • Owner of the “Into The Mud Challenge”, a popular 2.5 mile mud run which is completely organized and managed by USM Sport Management students. Click to see our ITMC 2015 Video
  • Internship opportunities with leading sports organizations: New England Patriots, Boston Red Sox, Boston Bruins, Portland Pirates, Portland Sea Dogs, Maine Red Claws, Shamrock Sports Group, Harvard University Athletic department, and more.
  • Expert Faculty: dedicated leaders in the field of Sport Management with a range of industry experience and connections.
  • Our curriculum builds upon the strengths of the AACSB-accredited undergraduate business program; specialized courses are designed for the unique demands of the sport industry.

We are located in the business center of the state with the Portland Sea Dogs, our minor league baseball team, the NBA D-League Maine Red Claws, and our minor league hockey team, the Portland Pirates.

Also nearby is the US Biathlon Association, two sport marketing agencies, and multiple sport event agencies all located a short distance from campus. Our deep partnerships have all provided our students with tremendous hands-on learning opportunities.

The sport management coursework provides students with the skills to be successful in a variety of areas including: professional and amateur sports organizations, event management, sport facility management, the sporting goods industry, and collegiate athletics. Career options include marketing, sales, ticket operations, facility operations management, and more.

Students gain professional experience through the internships, speaker programs, field trips and opportunities within the Sport Management Club. In 2012, USM Sport Management students travelled to the Summer Olympics in London. In 2015, a trip to Brazil, home of the 2014 World Cup and 2016 Olympic headquarters, took place and included numerous meetings with sport industry executives.  

A unique element of the USM Sport Management Program is the Into the Mud Challenge, an exciting (and dirty!) 2.5 mile mud run which is owned and operated by the Sport Management program. Students enrolled in our event management course work in departments to manage all aspects of this event developing skills in event operations, marketing, website and registration, social media development, public relations, sponsorship sales and more. Click for the Into the Mud Challenge Website

BS in Business Administration - Sport Management Major - Campus

The Sport Management major includes 27 credits of specialized coursework, which build upon the required business core courses.

Required courses (15 credits):

Introduction to Sport Management

Sport Marketing

Sport Finance

Sport Law

Sport Management Seminar

 

Electives (2 courses, 6 credits)

Sport sponsorship and sales

Sport Facility Management

Athletic Administration

Sport Event Management

Sport Communication

Sport Tourism

 

Sport Management Internship (6 credits)


Click for Complete Degree Details. 


Dr. Heidi M. Parker
Associate Professor
(207) 780-4313

Email: heidi.m.parker@maine.edu

For detailed info visit our website

Dr. Joanne Williams
Associate Professor
joanne.williams@maine.edu

NameTitleEmployer
KATELYN PARADIS '13 FAN RELATIONS SPECIALIST FC DALLAS
“The USM Sport Management program is head and shoulders above the rest! The leadership in the program is second to none! Their program is catered to the escalating demand for Sport Management professionals here in the US. The USM Sport Management program translated my passion for sports into professional skills that allow to me manage the business as well as marketing aspects of Sports and allied disciplines, through the classroom as well as being active in the field (Mud Run, internships).”
 
LINCOLN DRESSER '14 PARTNERSHIP MARKETING MANAGER SHAMROCK SPORTS & ENTERTAINMENT
"Being an athlete my entire life, I knew that a career in sports was something I wanted to pursue once my days of playing were over. The USM Sport Management program made that all possible. Through great hands on experience and an amazing group of professors who showed true passion for the business of sports, I gained the skills and knowledge necessary to get me where I am today."
 
KYLE RAYNOR '13 INSIDE SALES REPRESENTATIVE BOSTON RED SOX
"Being an athlete my entire life, I knew that a career in sports was something I wanted to pursue once my days of playing were over. The USM Sport Management program made that all possible. Through great hands on experience and an amazing group of professors who showed true passion for the business of sports, I gained the skills and knowledge necessary to get me where I am today."
 
CHRIS CAMERON ASSISTANT GENERAL MANAGER & DIRECTOR OF MEDIA RELATIONS PORTLAND SEA DOGS
"The USM Sport Management program is one of the first places we look each year to find qualified interns. Every season a large percentage of our interns are USM students. The students are always well prepared and motivated to succeed within the industry. We love having such a great program in our backyard to count on. Students are literally able to step right out of the classroom into the ballpark and start applying their education."
 

 
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