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Eugene CampusLundquist College of Business 1208 University of Oregon
Eugene, Oregon 97403
Portland Campus109 NW Naito
Portland, Oregon 97209
The University of Oregon is championing the business of sports through higher education via the esteemed Warsaw Sports Marketing Center (BA and MBA, Eugene Campus) and new Sports Product Management Program (MSc, Portland Campus).
Whether you want to be a leader in sports business or the
sports product industry, the University of Oregon has a program for you.
The University of Oregon has always had a reputation for
thinking differently. It’s little wonder that the UO’s Warsaw Sports Marketing
Center was the country’s first sports business program housed at a college of
business (the Lundquist College of Business to be precise). Students enjoy an
immersive, focused experience that blends classroom instruction with real-world
practice. Students don't come to learn marketing and finance principles and
apply them to sports, but rather they come specifically to learn marketing and
business principles in the context of sports. That's a big difference--and it's
what makes the Warsaw Center so original, and why its graduates go on to become
leaders in the $500 billion dollar sports industry.
Now, the University has partnered with the sports product
industry’s best to offer the first-of-its-kind MSc Sports Product Management
Program in Portland, Oregon – home to 90 percent of Oregon’s 800+
sports-related companies. Launched in fall 2015, students learn all the skills
required in the complete life cycle of sports products during an immersive
18-month program that covers.
- Learning the business of creating sports
apparel, footwear, and equipment through the lenses of global business,
sustainability, and innovation.
- Gaining a world-class education rooted in theory
and hands-on experience.
- Joining an elite group of diverse,
high-potential students from around the world.
- Engaging in hands-on work with international
sports companies like adidas, Nike, Columbia and Under Armour.
M.B.A. specialization in Sports Business - Campus
BA in Business Adminsitration with a concentration in Sports Business - Campus
MSc in Sports Product Management (Portland campus) - Campus
The University of Oregon has partnered with the sports product industry's best to offer a first-of-its-kind Master's in Science, Sports Product Management in Portland, Oregon.